Nestlé Lion: Always-on Social

How do you keep teens, in 30+ countries, interested in breakfast on social?

Nestlé Lion: Wild Party is a Global TV & Social Media Campaign developed to work with teenagers in more than 35 countries. It ran on television, Facebook, Instagram and Snapchat. I was responsible for concept development and art direction. 
Nestlé Lion: Wild Party is a Global TV & Social Media Campaign developed to work with teenagers in more than 35 countries. It ran on television, Facebook, Instagram and Snapchat. I was responsible for concept development and art direction. 
Nestlé Lion: Wild Party is a Global TV & Social Media Campaign developed to work with teenagers in more than 35 countries. It ran on television, Facebook, Instagram and Snapchat. I was responsible for concept development and art direction. 
Nestlé Lion: Wild Party is a Global TV & Social Media Campaign developed to work with teenagers in more than 35 countries. It ran on television, Facebook, Instagram and Snapchat. I was responsible for concept development and art direction. 
Nestlé Lion: Wild Party is a Global TV & Social Media Campaign developed to work with teenagers in more than 35 countries. It ran on television, Facebook, Instagram and Snapchat. I was responsible for concept development and art direction. 

You do it with memes and stuff they’ll get a little LOL from that gently reminds them of the Lion brand.

This stuff rolled out across all international markets on Facebook, Instagram & Twitter. To considerable success.

//A 🦁